Case Study: Do the Wave

Sep 11

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The...

Case Study: Celebrate Milestones

Aug 27

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...

Case Study: A New Way to Do Cross-Promotions

Jul 30

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...

Case Study: A Shoe-In

Jun 30

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...

Case Study: Take a Map!

May 25

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

Case Study: Improve Sales and Traffic

Mar 07

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...

Case Study: Do a Double Take

Feb 28

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait F...

Case Study: Adventure Awaits

Feb 06

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifes...

Case Study: I Was Framed!

Dec 31, 2023

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...

Case Study: The Big Picture

Oct 18, 2023

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

Case Study: Fun in the Sun

Sep 04, 2023

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...

Case Study: Fresh Mesh Promotions

Jul 14, 2023

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...

Case Study: The Write Stuff

Apr 10, 2023

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

Case Study: Shop 'til You Drop

Dec 08, 2022

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for...

Case Study: It Takes a Village

Oct 24, 2022

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...

Case Study: Employee Appreciation Gift

Oct 01, 2022

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...

Case Study: 3D is the Key

Jul 12, 2022

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...

Case Study: Jot It Down

Jun 12, 2022

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded...

Case Study: Inking Impressions

May 29, 2022

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...

Case Study: A StuPENdous Promotion

Apr 29, 2022

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...

Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Apr 21, 2022

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you’d love to snag an advertising deal with? Brands li...

Case Study: Sometimes You Just Need to Vent

Apr 14, 2022

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their b...

Case Study: Make a Spectacle

Apr 06, 2022

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

Case Study: Sharper Students

Mar 30, 2022

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

Case Study: Too Hot to Jot

Mar 07, 2022

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...

Case Study: What Does Your Phone Stand For?

Feb 28, 2022

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...

Case Study: Welcome New Hires!

Feb 21, 2022

Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill p...

Case Study: A Spoon-taneous Promotion

Jan 30, 2022

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mug...

Cheers! Let’s Sell More Beer!

Jan 15, 2022

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...

Case Study: Raise Your Glass

Dec 24, 2021

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and ...

Case Study: Custom Caps with a Budget Cap

Dec 17, 2021

Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...

Case Study: Let the Games Begin!

Nov 25, 2021

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...

Case Study: Practice Putting

Nov 04, 2021

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse pati...

Case Study: Back in Business

Oct 20, 2021

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...

Case Study: Where Has Your Pen Been?

Oct 13, 2021

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?&rdqu...

Case Study: Roll Up in Style

Oct 06, 2021

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations ...

Case Study: Getting Bent out of Shape for More Business

Sep 29, 2021

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...

Case Study: Save the Date, Save the Day

Aug 24, 2021

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

Case Study: Pull Up a Chair and Stay Awhile

Aug 02, 2021

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...

Case Study: Success on Campus

Jul 18, 2021

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

Case Study: Go Green or Go Home

Jun 26, 2021

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’...

Case Study: It's in the Bag

Jun 19, 2021

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...

Case Study: The Write Way

Jun 12, 2021

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range...

Case Study: Charity Fundraiser

May 14, 2021

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...

Case Study: Wave Hello to Promotions

May 07, 2021

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...

Case Study: Keep it Cooler

Apr 30, 2021

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

Case Study: You Can Count on Us

Apr 22, 2021

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavi...

Case Study: Info in a Flash

Apr 15, 2021

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to...

Case Study: Look, Ma, No Hands!

Apr 01, 2021

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...

Case Study: Bake in Business

Mar 17, 2021

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come t...

Case Study: Insuring Happy Employees

Mar 10, 2021

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees ...

Case Study: Brighten Their Day

Feb 03, 2021

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...

Case Study: Jamming Out

Jan 26, 2021

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the...

Case Study: Wave Hello to Recognition

Jan 12, 2021

Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a tr...

Case Study: Resort Incentive Yields Oceans of Opportunity

Jan 05, 2021

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...